Foyer, the first dedicated 401k for homeownership, today announced a new partnership with Nayya, the agentic AI adviser optimizing health and wealth benefits for employees, to introduce a first-time homeownership benefit on the Nayya platform.
Through the partnership, employers using Nayya’s new Agentic platform will have the option to offer Foyer as a benefit that helps employees move from renting to owning by saving for a down payment, building credit, and navigating the full path to purchase in one place. The collaboration brings together Foyer’s homeownership readiness tools with Nayya’s always-on benefits guidance, allowing employees to discover and enroll in the new benefit where they already make their most important health and wealth decisions.
“First-time homebuyers have never had to work harder or be more intentional to get into their first home,” said Landy Liu, founder and CEO of Foyer. “We built Foyer to be a 401k for homeownership – a dedicated account and experience that helps people save, build credit, and get expert advice so they can stop renting and start owning. Partnering with Nayya means employers can finally offer a homeownership benefit alongside retirement and healthcare, meeting this generation where their real financial goals are today.”
Foyer members can open a dedicated homeownership savings account, set personalized savings goals, and earn rewards that can be applied toward their eventual down payment. The platform also offers credit monitoring and credit-building tools, as well as access to vetted advisors, including former loan officers and real estate agents, to help members understand what it really takes to qualify for a mortgage and feel confident about the process long before they are ready to transact.
“Young workers are under enormous pressure: they are navigating a historic housing affordability crisis while trying to make sense of increasingly complex benefits and financial decisions,” said Sarah Liebel, CEO of Nayya. “By adding Foyer’s first-time homebuyer experience to our platform, we are helping employees turn homeownership from a distant goal into a concrete, guided plan. Together, we are expanding the definition of financial wellness in the workplace to include the place people call home.”
The partnership reflects rising demand from employers for benefits that go beyond traditional retirement plans to support immediate, life-defining goals like buying a first home. Many of Foyer’s members are low to moderate income and women, segments that have been disproportionately locked out of homeownership and stand to gain significantly from earlier preparation and employer-backed support.
“Homeownership is still one of the most powerful ways to build long-term wealth, but the system was not designed for today’s first-time buyers,” Liu added. “Employers are uniquely positioned to help their teams close that gap. Through Nayya, offering Foyer as a benefit becomes as simple as adding another line to the benefits menu, while employees get a single app dedicated to getting them mortgage-ready.”
Nayya serves millions of employees across the United States. The new Agentic platform reduces benefits-related HR questions and uncovers hidden value in complex plans by proactively guiding people to the right choices and even taking actions on their behalf. As the first homeownership-focused benefit on the platform, Foyer will be surfaced alongside health, retirement, and other financial wellness offerings, giving employees a clear path from initial interest to closing day.
Foyer has seen strong early momentum, including rapid growth in paid memberships, deposit volume, and the number of members successfully closing on homes through the platform. By integrating into Nayya’s new Agentic platform, Foyer aims to make first-time homebuyer preparation as common and accessible a benefit as retirement and health savings accounts.
About Foyer
Foyer is the first dedicated homeownership platform built for first-time buyers, offering a single app to help renters become owners through savings, credit-building, expert guidance, and curated partner services. Often described as a “401k for homeownership,” Foyer gives members a dedicated account for their future home, complete with rewards that accelerate down payment savings when they take steps that improve their home readiness. Foyer serves a broad range of aspiring homeowners across the United States, with a significant share of members identifying as low to moderate income and women, and is backed by mission-driven fintech investors focused on building wealth for everyday Americans. For more information, visit www.foyersavings.com.
About Nayya
Founded in 2019, Nayya is on a mission to connect people’s most important information, so they can thrive in their health and wealth. Nayya’s platform is the first of its kind: agentic AI that doesn’t just advise, it acts—transforming benefits from a once-a-year decision into an always-on advantage for every employee. As a trusted platform to leading employers, Nayya unlocks long-term value through helping employees live more resilient lives. Learn more at nayya.com.
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